Part IV · Platform Features · Chapter 22

Social Experience

Feed, posts, DMs, stories, groups.

Wollo isn't just a character creator. Around every chat sits a full social layer — the feed, posts, stories, DMs, comments, follows, and groups. For a creator, these are the surfaces that turn a single character into an audience.

The feed

The feed is your home timeline. It mixes posts from creators you follow, trending characters, popular groups, and — if you're a creator — a direct entry point to the composer. Posts can carry text, images, videos, attached characters, quoted posts, and polls.

  • Text + media. Share photos and short videos inside the same card. Up to 100 items per post.
  • Attached character. Link a specific character to a post — one tap and the reader is in chat with them.
  • Quoted posts.Build on someone else's post. Their card shows up as context below yours.
  • Polls. Two to four options. Great for letting subscribers steer what you work on next.

Direct messages (DMs)

DMs are real-person-to-real-person chats, separate from character chats. They're the right place for creator ↔ subscriber conversations — collabs, requests, feedback, keeping the relationship human. Media sharing works the same way as in character chat, and you can share a Story straight into a DM.

Stories

Stories are short, ephemeral posts — photos, videos, or text — shown at the top of the feed and on your profile. They expire after 24 hours (creator-defined retention may vary). Viewers can reply straight from the Story; your reply opens a DM with the Story attached as context.

  • Owners. Stories can be posted by you, by a character you own, or by a persona.
  • Reach. Shown to your followers and, for public stories, picked up by discovery.

Comments

Every post has threaded comments. Creators see comments attached to their posts in the dashboard, and subscribers often use them as a lightweight request channel. Comments respect visibility: locked posts only expose comments to unlocked readers.

Follow / followers

Following is the free relationship — anyone can follow anyone. It's how your posts and stories surface for a reader. Subscribing is a separate, paid relationship layered on top: a subscriber is by definition also a follower, but not every follower is a subscriber.

Both counts live on your profile and matter for discovery. Followers are the long tail; subscribers are the base that pays the bills.

Groups

Groups are communities around a theme — a fandom, a genre, a creator's inner circle. They have their own feed, members, and privacy settings.

  • Public. Anyone can join and read.
  • Private. Membership required. Posts are hidden from non-members.
  • Owner controls. Approve members, pin posts, moderate comments.
How creators use social
The character is the product. The social layer is how you sell it. Post behind-the-scenes, drop stories mid-project, answer comments quickly, keep DMs warm. Creators who invest 15 minutes a day in social grow at a different rate than those who only ship characters.